Matcha Cauldron
Category: Packaging
Completed: Mar 2023
Tools: Illustrator, Photoshop
Completed: Mar 2023
Tools: Illustrator, Photoshop
This is an academic project. The requirements were as follows:
1. Design a food packaging with at least 3 “layers”
2. Design an original box shape (no standard boxes, bags, or cylinders – shape had to tie to concept)
3. Make the product aimed towards a Western audience
2. Design an original box shape (no standard boxes, bags, or cylinders – shape had to tie to concept)
3. Make the product aimed towards a Western audience
I started by researching about matcha. I found that Zen Buddhists prepare and serve matcha in their tea ceremonies, and decided to use "spiritual" as my main concept. Since my design had to target Western consumers, I loosely based the design on Paganism and Wicca, which are more familiar than Eastern spirituality & religion.
Fun fact: I could only fill up one section of the purple container, so I had to take rotate it a bunch of times and photoshop it to make it look full.
Box Plans
